Lidl - Page 2 of 2 - Daniele Sciarotta

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Lidl was born in Germany in the 1930s thanks to the success of a company from Neckarsulm in Baden-Württember which was involved in the wholesale sale of food products. Lidl's efficient business model led to rapid company growth: 15 years later 450 stores had already opened in Germany and by the end of the 1980s Lidl had spread beyond German borders. The sign Lidl, belonging to the Schwarz Group, is now present in 32 countries around the world and is active in 29 with a network of over 10,500 points of sale and more than 287,000 employees. What has always characterized the DNA of Lidl, since its origins, is the courage to explore new horizons. In Italy Lidl has been present since 1992, the year of the opening of the first store in Arzignano in the province of Vicenza. Today it is one of the most modern and structured large-scale retailers in the country and can count on a sales network of over 650 supermarkets. The General Management is located in Arcole, in the province of Verona and has more than 600 collaborators. On a national level there are over 16,000 people who are part of the great Lidl team and who make this chain the reference point for the spending of millions of Italians.